When: Oct 30, 2025 at 10AM PT / 1PM ET

The first month sets the tone for every new member. Missed connections lead to costly call spikes, confusion, and churn risk. For Medicare Advantage, 32% of CMS Star Ratings hinge on experience and access measures like CAHPS and call center monitoring. For Commercial plans, satisfaction and acquisition costs make early engagement just as critical.

This webinar explores how AI-powered digital channels can deliver a secure, personalized “Warm Welcome” that reduces friction, improves literacy, and builds lasting trust.

Key Takeaways

• Strengthen retention and quality scores by personalizing early touchpoints with secure, interactive digital-first engagement 
• Use digital self-service to improve benefit literacy, facilitate ID cards, and provider selection without overwhelming call centers
• Rapidly identify and address member risks and barriers to health
• Address open-ended inquiries with compliant, 24x7 support
• Deploy best practices for multi-channel engagement (SMS, email, IVR, AI self-service)