Yvonne Daugherty is the Global Head of Industries at Ushur. She brings more than 30 years of experience in healthcare via leadership roles in strategy, marketing and communications – including 6 years at UnitedHealthcare in marketing, broker, employee and member communications and leadership roles at MedSolutions/Evicore as well as leading healthcare BPOs and solution providers. Throughout her career, she has specialized in more effective and influential communications that drive engagement, better experiences and better outcomes. She is Ushur’s subject matter expert for member engagement and activation best practices, guiding clients around the world on implementing more effective omnichannel B2B and B2C communications.